INKMASTER

OUR STORY

This did not start with a business plan. It started because things were too hard to find.

1. Chapter 01 · The beginning

   It started with one annoyance.

   About seven years ago I kept wondering why finding a good car-care professional was so hard.

   I had run a business in the trade for thirteen years, so I knew both sides of it: the customer’s and the owner’s.

   I wanted one place where all of it could be found.

   Back then there was no money or tooling for it. So the idea waited.

2. Chapter 02 · The birth

   The same idea, another trade.

   Over the years DetailHub grew into more than a car-care directory.

   Tattoos have always mattered to me, and the industry had exactly the same problem: good artists were hard to find.

   That became InkHub. Not another directory, but a place where an artist gets seen and a client finds the right hand.

3. Chapter 03 · Culture

   A tattoo is not just a picture.

   InkHub needed a second half: the stories.

   A tattoo is often a memory, a year you got through, or something you do not have to explain to anyone.

   InkLore is a place for those stories and for the people carrying them.

4. Chapter 04 · Intelligence

   Tools that help you get things done.

   MOSES came from building taking up too much time from everything else.

   It is meant to help with ideas, sketches, messages and the everyday running of a studio.

   It does not replace an artist’s hand or eye. It gives them more time.

5. Chapter 05 · The future

   This is unfinished.

   InkHub is live now and growing out from Finland.

   I am not building it alone. Artists and studios are the ones who know what works.

   That is why feedback is not a courtesy here. It is part of the work.